Mastercard isn’t just sitting around watching the crypto revolution, they’re decided to stepping in.
The payment giant revealed that 30% of its transactions were tokenized in last year.
Tokenization is the big deal?
Tokenization basically swaps your sensitive card info for a random string of characters, a so-called token (maybe a less fortunate terminology here), making it way harder for hackers to steal your data.
Mastercard CEO Michael Miebach noted that tokenization has grown 40 times in the last six years, and now it’s a key part of their vision for secure and easy online payments, paving the way for a future of password-free checkouts.
Mastercard’s crypto strategy
Mastercard isn’t just tokenizing transactions, but they’re also playing nice with the crypto industry, working with various crypto companies to let people buy crypto with their cards and spend it wherever Mastercard is accepted.
They’re even acknowledging that stablecoins and other cryptocurrencies could shake up the traditional finance system.
According to Mastercard, digital assets’ accessibility, immutability, and efficiency could make stablecoins and cryptocurrencies more popular as regulations become clearer.
Speaking of regulations, U.S. lawmakers are working on legislation to regulate stablecoins and boost the dollar’s global dominance.
Stablecoins, friend or foe?
Mastercard sees stablecoins as potential competitors in the payments game, acknowledging that they could challenge existing products, and they have good reason to keep an eye on them.
In 2024, stablecoins saw massive transfer volumes, reaching $27.6 trillion, surpassing the combined volumes of Visa and Mastercard.
A big factor in this jump was the increasing use of trading bots, which, according to CEX.io lead analyst Illia Otychenko, improve market efficiency.
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