Banca Sella, a renowned institution in Italy’s banking sector has officially integrated Bitcoin trading into its range of services.
Bitcoin from Banca Sella
Banca Sella rolled out its Bitcoin trading services through its own mobile banking app, Hype.
The app serve more, than 1.2 million users, so the platform is well-positioned to bring Bitcoin trading to a big audience.
Right now in the first phase the service is being tested by a select group of HypePlus customers, but based on the plans, it will soon be available to all users.
Banca Sella’s Bitcoin offering makes the process pretty straightforward, eliminating the need for separate exchanges.
Users can now buy and sell Bitcoin directly within the Hype app, simplifying the trading process big time.
They’re also enables users to pay for goods and services at crypto-accepting merchants and transfer Bitcoin to contacts listed in their address books.
The service is accessible to a wide range of users by offering a free Bitcoin wallet that can be set up in just four steps, but worth to mention that the bank also implemented tiered limits on daily and annual transactions.
Bitcoin is coming into the traditional finance
The mainstream adoption of Bitcoin by established companies gained momentum in 2020, with MicroStrategy leading the pack by accumulating significant Bitcoin reserves.
Today, MicroStrategy’s Bitcoin holdings stand around 226,331 BTC, valued at nearly $15 billion.
The company’s strategy motivated other firms to explore the Bitcoin market.
Corporate treasury, and ETFs
The introduction of spot Bitcoin ETFs in the United States is also playing an important role in increasing Bitcoin’s appeal.
The number of Bitcoin ETF holders grew by 30% in the last months, clearly showing the growing interest in Bitcoin as a viable, reliable investment asset.
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